As ARN’s CMO, Anthony is a member of the executive team and is responsible for leading the brand activation, marketing and communications functions nationally, as well as developing and implementing the strategy for consumer and trade audiences across ARN’s portfolio of brands. These include the KIIS and Pure Gold networks, The Edge and iHeartRadio – audio entertainment streaming platform.
Anthony spearheaded the marketing strategy for the launch of Sydney’s KIIS 1065, headlined by Kyle & Jackie O, which moved the from last place to #1FM in just eight weeks. Following this successful launch, Anthony led the rebrand of sister stations, WSFM 101.7 Sydney and Gold104.3 Melbourne as well as the rollout of the KIIS network across Australia.
Anthony is an executive driver of ARN’s Goodness (CSR), Diversity and Inclusion initiatives and prior to joining ARN, was the International Marketing and Brand Director for Clear Channel across Europe, Asia Pacific and Latin America.
Prior to that he was the Marketing Director of Adshel Australia and New Zealand. In 2019, Anthony was recognised as one of Australia’s most innovative and effective marketing leaders as part of CMO magazine’s ‘CMO50’.