Rita Harding is a senior marketing and communications executive with strategic vision, strong leadership skills and proven capacity to engage, collaborate and negotiate with a wide variety of stakeholders to produce creative and valuable outcomes in both the public and private sectors. Her career is focused on understanding diverse audience needs and enhancing their experience and engagement with products services and experiences to drive policy, commercial and reputational outcomes. Rita has worked in a range of sectors including; transport, aviation, tourism, education and health.