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Adam Beaupeurt, CEO, B.B.E

Adam Beaupeurt is an experienced marketing strategist, who co-founded B.B.E in 2014. B.B.E was founded to help organisations capitalise on new consumer behaviour, new channels and new technologies, and here, Adam drives strategic agendas for Medibank, Qantas, Tourism NZ, and Specsavers, among others.

During the course of the past five years, Adam has evolved from practitioner to people leader — forming a  philosophy which aims to bring balance back into the agency working environment, with a firm focus on happy people before anything else. Balance is represented by inclusivity, quality of life, flexibility and personal growth.

Prior to B.B.E, Adam spent close to a decade working for WPP/STW leading big brands such as Westpac Group, Macquarie, Officeworks, and IBM, through an age of creative and digital change. During this long stint Adam spent time with the offices in Melbourne, Sydney, Hong Kong, Singapore and Shanghai.

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The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.