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Anshika Grover, Associate Director for Optus

Anshika is a kiwi who is a mad All Blacks supporter with an entrepreneurial spirit and can do attitude.

She currently works at Optus Telecommunications as an Associate Director leading the 5G Future Innovation team. Working closely with tech partners her role is to explore the new wave of technology that 5G has enabled and bring it to the lives of everyday Australians. The role requires creating a strategy that allows for taking business risks, experimenting, working agile and leading a cross functional team towards a goal of transforming an industry that we call telco today.

Prior to this she worked as the Director of Product Development and Transformation leading ideation and insights championing the voice of the customer. Anshika also spent 11 years at Unilever across sales, brand building and product development roles both in the local ANZ business and global head quarters in London. Unilever has some of the best known brands in the world (Streets Ice Cream, Rexona, Dove, Vaseline), and those brands are used by 2 billion people every day. She has worked with multiple stakeholders that were connected to her business unit from Madagascan Vanilla Bean farmers to Swedish, Kiwi, Turkish, Brazilian, American, Aussie & Indonesian families to factory engineers across the globe and food & personal care research and development teams to create and implement strategies to grow businesses by truly meeting the needs of consumers.

Anshika believes that businesses need to be givers and not takers in society that gives the business life in the first place. She is an advocate of conscious capitalism and see’s it to be a fundamental driver of growth in the future.

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The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.