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Kate O’Ryan-Roeder, Chief Client Officer – Mindshare

Kate is currently the Chief Client Officer for Mindshare Australia. Having held this position since January 2015, when she relocated back to her native Australia, Kate is responsible for overall client relationships. Being part of the national leadership team her broader responsibilities include development of the Mindshare Australia product and driving operational work streams to deliver on the agency vision.

Prior to this Kate was a Global Managing Partner at Mindshare Worldwide based in London. Aged 30yrs when she was promoted to this position Kate was one of the youngest Managing Partners. During her eight years at Mindshare Worldwide Kate was responsible for leading and running global accounts such as Dove, Liptons, Hellmann’s, Volvo and HSBC, each of which spanned 25+ countries and involved working with multiple clients and agency partners. During this time Kate was also responsible for driving cross disciplinary sharing across the Worldwide office as well as leading the BD council.

Kate has an excellent understanding and approach to working with agency partners having also worked as a planner and account lead in a creative agency in Dublin before her move to London. But it was a four year stint as a planner/buyer at Mitchell’s Australia where Kate originally cut her teeth, working across a diverse range of categories for both domestic and international clients. This first foray ignited her lifelong passion for the industry.

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ACKNOWLEDGEMENT
OF COUNTRY

The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.