Nominations for The Marketing Academy Australia 2022 Scholarship Program are open  – NOMINATE NOW

Katie Finney, Strategy and Solutions Director – Seven Network

Katie is currently Strategy and Solutions Director for Seven Network. Her career at The Seven Network has spanned over 14 years working in the Sales Department of both the Melbourne and Sydney market.

In her current role Katie is responsible for meeting or exceeding advertising sales budgets and forecasts for the Melbourne Sales office Agency and Direct Team. Katie is responsible for the maximisation of inventory yield, by matching or out-pacing the specific market advertising growth and by optimising the quality and quantity of the available audience ratings. This is further maximised by leading collaboration across Seven West Media and creating strategic media solutions for advertisers that integrate clients within the fabric of the Seven West Media platforms.

Katie is proud to lead a team of 40 colleagues and has a passion for the culture of the department. She is focused on ensuring the team are quick-footed, innovative, creative, flexible and results-oriented and they reflect a professional image that enhances the Seven Brand.

Previously Katie has held the role of Group Sales Manager where she drove the business objectives of Seven and Seven West Media by managing and growing the sales revenue from a designated portfolio of advertisers/marketers.

Katie also held the positions of Sales Executive and Sales Assistant.

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The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.