Rachel Taylor, Senior Marketing Manager- Pepsi (Middle East & APAC)

Rachel joined PepsiCo in 2013 and is currently based in Singapore, working within the Middle East & APAC Beverages Category Team to drive the Pepsi TM growth agenda. Prior to this, Rachel led a talented team of marketers within the PepsiCo ANZ Beverages Marketing Team, in collaboration with our bottling partners, to deliver share gain via market leading activation and innovation on the Pepsi Max, Gatorade, Mountain Dew & 7Up trademarks, within Australia and New Zealand. Highlights have included the launch of high performing innovation, including Pepsi Max Vanilla and G Active- the no sugar electrolyte water from the makers of Gatorade; the activation of major sponsorships, including the 2015 Cricket World Cup and the All Blacks; the development of strong locally led campaigns on Pepsi Max and Gatorade and continued partnership with the team on their development journeys.

Before PepsiCo, Rachel worked at Diageo for 9 years, moving to Sydney in 2011 to lead Diageo Australia’s Vodka Innovation agenda, building a pipeline of new to world products and global SKUs to step change performance, also holding a series of Brand Management and Innovation roles in London, including leading the Rum/Rum Based Spirits portfolio in Great Britain, as well as working in the European Innovation team.