- Over 300 nominations and competitive selection process resulted in 30 Scholarship places awarded
- This free but highly selective leadership programme for talented brand, media and agency leaders has entered its third year in Australia and is designed to develop the Scholars leadership skills and prepare them for their journey to board level business leader.
- Professional services firm PwC Australia has joined as a headline sponsor for 2017 along with long term sponsors Commonwealth Bank, Google, NewsCorp Australia and Microsoft.
Following a rigorous 3 stage selection process that included more than 300 nominations, 96 ‘pitches’ and 64 face to face interviews, The Marketing Academy Australia has unveiled the 30 emerging leaders from client side brands, media owners and agencies selected to attend its 2017 Scholarship Programme.
Speaking of the selection process Academy Founder and CEO Sherilyn Shackell said ‘I’m truly delighted by the first rate talent in Australia and grateful to all the business leaders who nominated their people for the programme. The final selection this year was extremely hard as the volume and calibre hit a three year high. I’m just sorry we only have 30 places because in all honesty we could easily have taken twice that number.’
For the 2017 Scholarship Programme The Marketing Academy has redefined the 4Ps of marketing creating 4 core learning modules. The Academy’s 4Ps are: Personal development – be an extraordinary human being; People development – be an inspirational leader; Professional development – be an exceptional marketer; and Purpose – be a change maker.
The coveted programme, sponsored in 2017 by Commonwealth Bank, Google, News Corp Australia, Microsoft and PwC, includes one-to-one mentoring sessions with Australia’s most experienced industry leaders. This year the line-up of 50 Mentors includes: Therese Kallie, Communications Director Nestle; Mark Reinke, Group Executive Marketing Suncorp; Stephanie Tully CMO Qantas Loyalty; Leigh Terry, APAC CEO IPG; Jaimes Leggett, CEO M&C Saatchi; Mark Lollback, CEO GroupM; Russel Howcroft Chief Creative Officer PwC and Terry Savage, Chairman Cannes Lions.
In addition to mentoring sessions the Scholars are each assigned an Executive Coach, take part in 3 immersive residential ‘Boot Camps’ packed with inspirational speakers and attend 4 Scholarship Lectures, each hosted by recognized subject matter experts. The Academy’s 2017 Lecture Series is sponsored by MediaCom, Clemenger BBDO, Sydney Opera House and Macquarie University.
The Marketing Academy Australia 60 Alumni who attended the programme in the last two years include: Jane Merrick, General Manager IAG; Ian Edwards, Managing Director MEC; Mick McKeown, Brand Director Carlton United Breweries; Paul Connell, Homecare Director Unilever; Jo McAlister, Marketing Director NBCUniversal; Jay Sellick, Head of Strategy Sportsbet; Michael Kay, Group Director UM and Sergio Brodsky, Strategy Director Starcom. The Alumni describe the experience as ‘life changing’, ‘transformational’ and ‘priceless’.
Here’s the line up of The Marketing Academy Australia Scholarship Class of 2017:
Amanda Fuller, Managing Partner & APAC Regional Lead, DDB Group
Andrew Da Silva, Head of The Travel Team, Mediacom
Brent Whelan, Group Marketing Manager Spreads & Beverages, Fonterra
Cally Scivetti, Marketing & Strategy Director, Val Morgan
Chris Gross, Head of Marketing, Brand & Social, Fox Sports
Colin Glynn, Head of Insights, Lion Co
David Griffiths, Managing Director, Iris Worldwide
Ebonie Newman, Director of Sales APAC, Storyful
Gary Elphick, Founder & CEO, Disrupt Sports
Jacquelyn Cowardin, Group Business Director, DWA
James Stewart, Director Emerging Products, IAG
Jane King, Senior Marketing Director, APN Outdoor
Jayne Andrews, Marketing Director, Carnival Australia
Julia Donnan, Head of Hardware Marketing, Google
Kara May, Marketing Manager, Fisher & Paykel
Kate Gamble, General Manager, Resolution
Kathy Damatopoulos, Performance Media Manager, Suncorp Group
Lucie Wolstenholme, Head of Marketing Oceania, Nestle
Margy Vary, Head of Marketing, The Guardian Australia
Matt Parkes, Executive Manager Deposits, Transactions, Youth, Commonwealth Bank
Mimi Flemming , General Manager , Vice Media
Nathan Wilson, Senior Product Marketing Manager, Microsoft
Niki Allen, Head of Marketing, BT Investment Management
Paul Den, Partner, Banter
Pia Chaudhuri, Creative Director, One Green Bean
Ruth Taylor, Senior Brand Manager, Yum! Restaurants International
Sarah Jauncey, Head of Brand Marketing & Communications, Cancer Council NSW
Sarah Peacock, National Digital Marketing Leader, PwC
Simon Davies, Managing Director, Bastion Brands
Tim Kenward, Group Brand Manager, McDonalds Australia
Full details on the Scholars, Alumni, Mentors, Coaches and Selection Panel can be found at www.themarketingacademy.org.au