Alejandro Pinillos, CMO for Mars Wrigley European CEAB & Turkey, Mars Wrigley

Alejandro Pinillos was previously SVP & GM East Europe Snacks for PepsiCo. Prior to this he was the CEO Bonafont for Danone Waters Mexico in May 2017. Previously he was appointed Category Growth Officer in 2015 taking the lead for the Top Line functions (Marketing & Sales) for Danone Dairy Division, based in Paris HQ. Previous roles include General Manager Danone DACH (Germany, Austria & Switzerland) based in Munich (2014-2015), and General Manager Danone Early Life Nutrition Italy (Mellin SpA) & Greece (Numil SA) based in Milan (2010-2014).

Previous Marketing roles include VP Marketing for Danone ELN division (Early Life Nutrition) based in Amsterdam HQ (2007-2010), Marketing Director Danone Italy (2004-2007) and Activia Global Marketing Director (2002-2004) based in Barcelona.

Alejandro joined Danone Spain in 2000 and started his Marketing career in P&G Spain in 1994.Alejandro Pinillos holds a Business Administration degree from Universidad Complutense (Madrid) and an MBA from Cass Business School (University of London).

Alejandro Pinillos

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