Andrea Martens is currently the Managing Director at the Association for Data-driven Marketing and Advertising (ADMA) – the principal industry body for data-driven marketing and advertising in Australia. Prior to her role at ADMA, Andrea was the Global Chief Marketing Officer at leading prestige skincare brand Jurlique. As part of the global leadership team she is responsible for all brand touch points throughout the organisation whilst leading global innovation, marketing and digital teams. Prior to her role at Jurlique, Andrea was Vice President Marketing / Managing Director Home and Personal Care at Unilever Australasia. In that role she had overall marketing and operational responsibility for Unilever’s Home & Personal Care business unit, which includes world leading brands Dove, Rexona and Omo. She has also held marketing roles at Glaxo SmithKline and FH Faulding Throughout her career, Andrea has successfully led both turnaround and acceleration strategies on multiple brands. She has been responsible for a $600 million revenue business, leading high profile brands and portfolios and delivering excellent results through an effective mix of strategy, innovation and creative thinking. Andrea has a Bachelor of Business from the University of South Australia. She is a mum of two young children and is passionate about coaching and mentoring other working mothers as they return to work and continue to build their careers.
Andrea Martens, Managing Director, ADMA
