Anika Agarwal is a seasoned marketing leader with a rich experience of more than two decades in marketing, digital transformation, and direct-to-consumer business across industries including consumer durables, retail, telecom, and insurance. She currently serves as Chief Marketing and Customer Experience Officer at Orient Electric and manages all aspects of the Orient Brand, supporting growth and expansion across business units with a strong focus on digital enablement and customer-centricity.
She has previously been associated with reputed companies like Nokia Corporation, Niva Bupa Health Insurance and her last assignment was with MMTC-PAMP as President-Consumer Business. Prior to that, Anika was associated with Niva Bupa Health Insurance for close to a decade as their Chief Marketing Officer and Director-Digital SBU.
Anika has been awarded as “Marketer of the Year 2020” by ACEF and was also featured as one of the industry influencers in the “IMPACT Digital Power 100” list.
