Anthony Xydis, Executive Leader & CMO

Anthony is an experienced C-suite executive and CMO, with over 20 years in global and local leadership roles across multiple sectors including media & entertainment, content, streaming and health & wellness, with expertise in B2C, B2B, and DTC.

As a CMO for local and global brands, he successfully led high-performing teams (50+) across brand strategy, comms, customer acquisition, retention, and digital experience. After leading transformation for over two decades, Anthony founded ‘Owlchemy Executive Coaching & Advisory’ to empower leaders to inspire the next generation.

inclusion is at the heart of his leadership principles with an approach that is unapologetically people-first, combining a coaching mindset with empathy, kindness, and collaboration to inspire growth and foster meaningful connections.


Anthony is a certified coach, has been a mentor for The Marketing Academy since 2020, and has been recognised as part of the ‘CMO 50’.

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NOMINATIONS FOR 2027 ARE OPEN!

The Marketing Academy Australia 2027 Scholarship is a free development program for the best emerging leaders in the Marketing, Advertising, Communication and Media industries in Australia. It’s a highly selective program with a rigorous selection process that starts with a nomination.

APPLICATIONS FOR THE GLOBAL FELLOWSHIP PROGRAM 2026 ARE OPEN

Applicants may apply to EITHER cohort regardless of country of residence, but must commit to attend both Residential dates & the Virtual day of their chosen cohort. Attendance is mandatory and a condition of acceptance onto the program.

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