Bhaskar Choudhuri is a passionate marketer with a zest for reinvigorating brands. As Chief Marketing Officer for Lenovo in Asia Pacific, he is responsible for expanding Lenovo’s brand footprint in the Asia Pacific region, and driving sales for the entire portfolio of devices (PCs, mobiles, severs, tablets) and services and solutions for Asia Pacific.
Prior to this appointment, Bhaskar led Lenovo India’s marketing team for five years, where he was instrumental in establishing the Lenovo brand in tablets and smartphones and played a pivotal role in driving the brand’s social media engagement with millennials.
With more than 20 years of experience in sales and marketing, including 14 years at Cadbury India, Bhaskar’s diverse experience in marketing ranges across FMCG, consumer technology and B2B technology.
Bhaskar is a graduate of the Indian Institute of Management Bangalore, and currently resides in Bangalore
