“A marketer on purpose” is a phrase that aptly describes Caroline Hope.
After decades as a global marketing professional, Caroline has been fortunate to directly impact the fortunes of some of the most iconic brands on the planet including Virgin, Mastercard, Ford, Pepsi, Glenfiddich, Pantene and Telstra.
Caroline has always been committed to the greater good, serving pro bono as an Executive Director and FAICD on Not For Profit boards.
Lockdown brought a clear inflection point for Caroline, seeing her pivot to boutique consulting and leadership coaching. In 2022, she established a boutique advisory business, The Lighthouse, named for her purpose (“See the light, be the light”). She has been coaching and empowering professionals around the world ever since.
A long-time supporter of TMA, it is now Caroline’s honour to be in a position where she can give back in her capacity as a coach.



