Chris is recognised for his ability to design, lead and embed brand, customer and technology transformation of bluechip companies.
In 2021, after 19 years with Clemenger Group. Chris founded Howatson+Company with the vision of creating a legacy agency brand, fully independent and responsible for re-establishing advertising as a multi-disciplinary profession, valued for generating economic value. H+Co has grown rapidly with offices in the creative precincts of Sydney and Melbourne.
Previously as Group CEO of CHE Proximity Australia, Chris imagined a new type of agency, perfectly balancing customer consultancy with creative expression. Over this time CHE Proximity was recognised as WARC’s most creative agency in Australia (2019), WARC’s 3rd most effective agency in the world (2020), Contagious’ top 10 best and bravest agencies on the planet 4 years in a row (2017, 2018, 2019, 2020), Australian Financial Review’s 3rd most innovative Australian company (2019) and winner of AFR’s most innovative marketing solution four years in a row (2017, 2018, 2020, 2020). In 2017 and 2018 he was recognised as B&T’s ‘male champion of change’ across Australia marketing and media industries.
