Passionate about the juncture of when entertainment & sport meet business, David is a brand partnership specialist with over a decade of experience in developing commercial outcomes for brands large and small. He is currently the Head of Partnerships for City Football Group in Australia, tasked with commercialising the Group’s portfolio of Football assets within ANZ.
Born, raised, and educated in Glasgow, Scotland, David’s professional career began in New York, with Credit Suisse, ‘cutting his teeth’ on brand sponsorship initiatives for internal and external audiences, that experience quickly recognised an interest in media and entertainment, eventually leading to roles at the BBC in London, leveraging the Corporation’s brand internationally by devising and selling ad-funded content, native advertising solutions and media sponsorships across BBC.com, BBC Sport, Top Gear, and BBC World News.
Whilst in London, what started as some innocent texts, and a Thai meal one night with an Australian colleague, blossomed into a one-way ticket to Melbourne with now-wife Amelia, joining Seven West Media in the process, as part of the Melbourne leadership team, focussed on formulation and implementation sponsorship sales, strategies, and communications, across some of the Networks key brands and assets.
David’s passion is to constantly learn, evolve iconic brands, work with great people, exceed expectations for the business, but most of all, to make sure to have fun whilst doing it!
