David is a Marketing Manager within the Mars Petcare business, currently leading the Cat portfolio in Australia. In his role David is responsible for building and deploying growth strategies and leading purposeful brand transformations including a global coral reef restoration campaign for the DINE® brand to actively restore ocean health. Recognising his turnaround of the Cat portfolio and returning Mars to lead manufacturer in Australia, David was extremely proud to be awarded the prestigious Mars ‘Marketer of the Year’ award in 2022.
David plunged ‘Down Under’ in August 2019 with his former employer Mondelez International, where during his rich 9-year tenure largely built the Cadbury brand in both his native UK and later Australia. During his time David supercharged performance of the iconic Freddo brand, activated the worlds’ biggest experiential advent calendar and expanded the brand into new snacking occasions whilst driving sustainable changes across product, packaging and processes.
A relentless believer in the power of marketing as a force for good; David is a trusted, celebrated, and authentic Leader, guided by his foundational values of bravery, fairness, and fun (always!) His fast moving and varied personal and professional experiences have inspired his bold career choices to date, whilst introducing him to fantastic talent and teams that unearthed a passion for coaching, development, and leadership.
Away from career and cats, David spends his time discovering Melbourne’s best hidden-gems and planning his next big adventures on local and home shores in his native UK.
