Ed Taylor is a strategic, commercially focused marketing and experience leader at Lloyds Banking Group, with over 20 years’ Financial Services experience across brand, customer, digital and through the line marketing. He has a strong track record of delivering customer led growth in highly regulated environments and shaping customer, brand and audience strategies that translate into measurable commercial outcomes. As Marketing Strategy Lead for Financial Planning & Wealth, Ed drives the strategic and performance agenda for a critical Group growth area. He ensures commercial priorities, marketing strategy, and customer insight work in harmony, providing clarity of direction and enabling cross functional teams to deliver with focus and impact. Ed’s leadership philosophy centres on purpose, accountability, and growth. A qualified executive coach, he empowers teams through clarity, alignment, and continuous development. Beyond work, he serves as Chair of Governors at Markington Church of England Primary School and is committed to creating positive impact in his community.
Ed Taylor, Head of Marketing Strategy, Lloyds Banking Group
