Edward Bell is responsible for the development of brand strategy, consumer insights, loyalty marketing and whole funnel marketing for the Cathay group globally.
Edward has spent the majority of his career in marketing strategy roles and later as CEO for marketing consultancies working with a diverse set of clients & brands spanning automotive, consumer goods.
A seasoned marketing professional, Edward is the recipient of the prestigious IPA, Jay Chiat and Cannes Lions awards for marketing effectiveness, strategy and creative excellence and is a regular author and speaker.
Originally from Melbourne Australia, Edward is married with three children, and happily calls Hong Kong ‘home’.
