Gab McKenzie is the General Manager, Brand and Marketing at MYOB, where she leads a diverse team spanning growth marketing, brand, creative, social and events. With nearly two decades of experience across global markets, including leadership roles in creative agencies, media, digital consultancies and client-side organisations in Australia and New York, Gab brings a uniquely integrated perspective to modern marketing. She is passionate about building teams that deliver exceptional work and fostering a culture grounded in creativity, collaboration and commercial impact. Gab is currently spearheading MYOB’s evolution toward a hybrid creative, media and content model, lifting the organisation’s strategic capability and brand influence.
A committed mentor, Gab has supported emerging talent and early-stage founders for more than a decade. She is an advocate for purpose-led leadership and mentors global founders through Camp 2030, helping them build social impact ventures aligned to the UN Sustainable Development Goals. She also contributes to the Women of MYOB program, coaches rising leaders across the organisation, and supports women entrepreneurs in underserved regions through Kiva Microfinance, promoting financial inclusion and economic empowerment.
Outside of work, Gab lives in Melbourne with her husband, two young daughters and their very large Rhodesian Ridgeback. She’s passionate about cooking, staying active, and creating meaningful moments of connection with family and friends.
Gab McKenzie, General Manager, Brand and Marketing – MYOB
