A 35-year leader and “Lifetime Achiever” of the marketing communications industry (Brandweek), Jeff has received numerous awards, including his recent induction to the Promotion Marketing Hall of Fame by the MAA Worldwide.
Jeff became president of Einson-Freeman, Inc. at age 29, following his purchase of the company from AMEX-listed EAC. As President he led the build-up of the firm into a global enterprise serving many Fortune 500 clients, then sold the top-ranked promotion agency to WPP Group in 1988. Jeff continued with Einson as Chairman/CEO for another 12 years while also heading two other WPP companies, Conquest USA and MGA Marketing.
Among his clients were marketing giants such as Alcoa, Unilever, AT&T, Burger King, Kimberly-Clark, Gillette, Schering-Plough, Colgate, Amtrak, IBM, Pepsi-Cola, Kodak, Nestle, Kraft, CBS Television, Fiat, Audi and Weight Watchers.
Following his 30 year agency career, Jeff became president of Satmark Media Group, a start-up new media firm that launched the first national ATM advertising network…now owned by Bank of America.
Today his consultancy, The Jeffrey Group (NYC), advises multi-national clients, agencies and media enterprises on business development. He has managed or helped finance early stage marketing ventures in alternative media, and in-store communications.
Jeff serves on the Board of Real Time Media, Gem Group, SJI, and Enqii and is an advisor to Hill Holliday, WHEN network, Johns Hopkins School of Public Health as well as Columbia University’s Mailman School of Public Health. He was a 1971 graduate of Dartmouth College and a marketing major attending the Tuck School of Business. Jeff was recently appointed Trustee of Suffield Academy, the country’s third oldest, independent college prep school.
