Jo joined the world of advertising in the early 90s and had the privilege of executing award-winning work for household names such as Halifax, Heinz and Mars. In the mid-200s, she made the leap from MD at TBWA to client side as marketing director for McDonald’s. Jo has subsequently led marketing at Burger King, Le Pain Quotidien and Papa Johns. In her last role, she made the move to Managing Director for International markets and is currently the CEO at Crosstown. She is a proud member of WACL and chairs the Talent Mentoring committee.



