Kate Cohen is an energetic brand marketer with a passion for building challenger CPG brands in the food and beverage space. Kate currently serves as VP of Marketing for Happi Foodi, a startup that manages a growing portfolio of owned and licensed brands, including a partnership with Barstool Sports’ One Bite Pizza. In this role, Kate leads innovation and activation, and has worked to build capabilities across research, analytics, and digital marketing to drive expansion into new categories and channels.
Prior to joining Happi Foodi, Kate led marketing for The Brand Passport, a firm that partners with specialty European biscuit brands entering the US market. In this role, she implemented an aggressive e-commerce growth plan and launched a new food service platform for Daelmans Stroopwafels, the coveted in-flight snack for millions of United Airlines passengers.
Kate previously spent five years at Godiva Chocolatier on the Marketing & Innovation team, where she held various roles across Boutique, Café and FDM lines of business. During her tenure at Godiva, she worked closely with regional leads to deliver unified global portfolio strategy across channels and markets, led development of chocolates across core, seasonal, gifting and freshly made platforms, and partnered with Godiva’s design and activation teams to bring the story of each collection to life.
Kate began her marketing career at Bayer HealthCare, where she managed business performance for the Aleve brand and oversaw consumer promotions amidst one of the most competitive years in the pain relief category.
Kate holds a BA in Communications from Northwestern University and an MBA from Georgetown University’s McDonough School of Business. She lives in Hoboken, New Jersey with her husband David and their children, Elliott and Theo. In her free time, Kate enjoys playing the electric violin, and is training to become a postpartum doula.
