Kristian currently leads communications for all Portfolio Companies as part of the Public Investment Fund (PIF) based in Riyadh, Saudi Arabia. Prior to joining PIF he was with the Emirates Group for nearly 12 years where he led all corporate communications, marketing and brand globally for dnata & Group Brands as part of the Emirates Group. Kristian has also worked across Asia Pacific with some of the world’s leading global brands. Firstly in Australia as part of DDB working with a number of brands including BP and ANZ; and in Singapore also with DDB where he was part of the Asia Pacific regional team managing McDonalds and Philips.
With over 20 years’ experience in communications and marketing, Kristian began his career working in the Australian advertising industry in account management.
Kristian holds a Masters in Marketing from Monash University in Melbourne, Australia. Originally born in Australia, Kristian is half-Samoan and has lived in both countries as well as Fiji, New Caledonia, Papua New Guinea, Malaysia and Singapore. He is now settled in the Middle East with his wife and three daughters.
