Lucy is currently Senior Brand Marketing Manager at ITV where she’s playing a leadership role in developing and executing a long-term brand strategy for ITV and ITVX, including establishing and bringing to life a vision for the ITV brand that can grow the influence and impact of the brand both externally and internally.
Prior to this, Lucy has spent seven years within the ITV Marketing team – joining as a Marketing Executive and being since promoted to a Senior Campaign Marketing Manager. During this time she’s built up an extensive portfolio of work and has led consumer facing, award winning campaigns for some of the biggest brands within media and entertainment across both broadcast and streaming – including the re-launch of Big Brother in the UK in 2023, I’m A Celebrity Get Me Out of Here!, Love Island, FIFA Womens’ World Cup 2023 and Rugby World Cup 2023.
Before joining ITV, Lucy worked within the Entertainment industry within B2B Marketing in roles both at Warner Bros. Television Distribution and 20th Century Fox – where she cemented her passion for film and TV content and love for the entertainment industry.
Outside of work, Lucy is a keen foodie – both at home cooking up new recipes, but also exploring the culinary delights of London. When looking to escape the city she loves nothing more than escaping to the countryside or shores of Suffolk to spend time with her family eating delicious seafood and drinking local beers! Never far from her side is her beloved black lab Olly – who she is utterly besotted with.
