Maria Loyez is Group Executive, Superannuation at Australian Ethical, with responsibility for the fund’s superannuation business end to end including strategy, member outcomes, and long term growth. She also leads brand and marketing, ensuring Australian Ethical’s purpose, investment beliefs and member value proposition are clearly expressed, with continued member growth.
With more than three decades of commercial leadership experience across financial services, technology and telco, Maria has led major enterprise programs spanning superannuation, digital experience, and customer led transformation. Drawing on her CMO and CCO credentials, Maria has spearheaded integrated marketing campaigns, brand building initiatives, and digital innovation projects all with a focus on boosting customer acquisition and deepening engagement.
Maria’s current focus is to deliver strong financial results for members while ensuring that investments align with ethical values championing impactful action on climate change and responsible capital allocation.
As a passionate thought leader, Maria regularly contributes to industry forums and policy debates on ethical investing. She champions the role of superannuation in shaping Australia’s future and advocates for harnessing large capital pools to drive long-term societal benefits.
She is a 2024 Marketing Academy Fellow.
Maria Loyez, Group Executive, Super – Australian Ethical
