Mark joined the Sainsbury’s Operating Board in June 2020 and as Chief Marketing Officer has responsibility for all aspects of Marketing across the Sainsbury’s, Argos, Tu & Habitat brands. Mark also leads the overall Nectar Loyalty Coalition, Nectar360 which is the company’s inhouse digital media agency and has accountability for all aspects of ESG in the business. Since stepping up to the board Mark has focused on putting customers at the heart of the strategy and relaunching the Sainsbury’s brand under the commitment to ‘Help Everyone Eat Better’.
Mark joined Sainsbury’s in 2012 to lead the Brand Communications team, in 2014 he landed the World War 1 Christmas advert 1914 in partnership with the Royal British Legion. Mark was appointed Marketing Director in 2017 and CMO in August 2019.
Prior to joining Sainsbury’s, Mark built his digital skills leading the Priority programme at O2 where he was Head of Sponsorship. Before this, Mark led the Foster’s and John Smith’s brands at Heineken UK where he was Brand Director. Working with Adam & Eve they brought ‘Brad & Dan’ to life as part of the Foster’s Good Call campaign which went on to achieve an IPA Gold award.
He began his career at Procter & Gamble UK and worked across Europe on Pringles, Crest, Tampax and Always. Mark is currently a Council Member of the Incorporated Society of British Advertisers (ISBA) and a Fellow of the Marketing Society.
Mark is very passionate about building greater awareness for mental health issues in the workplace. And when not working or spending time with his family can be found on the rugby pitch or in his local pub.
