Formerly the Group Marketing Practice Director and Everyday Rewards Marketing Director ANZ for the Woolworths Group. Within these roles Michael led the strategic Marketing capability and teams across the Group, plus the Brand and Marketing teams for the Everyday Rewards program and its portfolio of businesses.
Serving over 20 million Australians and New Zealanders every week, Michael understands the fundamental and critical role the Woolworths Group and its brands play in the daily life of its customers. He is a passionate advocate for both the customer and Marketing around the executive table, always keeping the tension of keeping it simple and easy for customers whilst delighting them with experiences that great Marketing can deliver.
Michael has been a proud recipient of several marketing and marketing team awards, including making Australia’s top 50 CMO list three years in a row. Before Woolworths, Michael was at Coles and Fairfax Media.
Michael is passionate about coaching and developing talent, believing every leader’s biggest priority should be leaning in and lifting up teams.
When not at work, Michael is the proud father of two cavoodles (Bert and Bruce), loves the beach and staying active.
