Michelle Anthony, Office of the CMO, Boomi

As a B2B marketing leader, my ultimate goal is to enable growth by engaging clients and prospective customers throughout their buying journey. Over the past 25 years, I have held a variety of sales and marketing leadership roles with 3 different CMO stints and one as a CRO. I am currently leading a significant portion of Marketing as well as our Product Led Growth strategy and team for Boomi, a market leading integration and automation SaaS company.

I thrive in fast-paced environments, particularly those faced with growth goals and challenges where I get to work closely with sales teams and prospective customers. While I have experience in all aspects of the marketing function, I would consider myself a subject matter expert in branding, thought leadership, and demand generation. I’m also known for my high level of energy and affinity for balancing analytics with creativity. My strengths are driving for results and cross-functional collaboration.

On a lighter note, I spend a great deal of time with my daughters in the kitchen. We specialize in making cake-pops! We also enjoy traveling abroad and exploring new cultures around the world. I live in Northern Virginia (just outside of Washington D.C.) with my husband Rick, daughters Molly (a rising senior at ASU) and Tess (a rising freshman at Virginia Tech), and our dog Lucky.

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NOMINATIONS FOR 2026 ARE OPEN!

The program is free but highly selective so firstly we ask senior business leaders working within Marketing, Media and Advertising to nominate the best of their emerging leaders for a place on the program. All ‘nominees’ then receive an ‘Invitation to Apply’ which includes essential information about the process.

APPLICATIONS FOR THE GLOBAL FELLOWSHIP PROGRAM 2026 ARE OPEN

Applicants may apply to EITHER cohort regardless of country of residence, but must commit to attend both Residential dates & the Virtual day of their chosen cohort. Attendance is mandatory and a condition of acceptance onto the program.