As Chief Marketing Officer, Realtor.com, Mickey Neuberger is responsible for the company’s brand strategy, creative development, digital and performance marketing, PR, editorial and economics content, B2B marketing, and industry relations.
In his 2-year tenure with the company, he has evolved the company’s mission and relaunched its brand, which grew Realtor.com traffic from 70 to 100m UUs/month. By deploying a world-class CLV and incremental measurement approach across all channels, he has been able to accelerate paid marketing and CRM growth by 15+%. Under his leadership, Realtor.com has launched a new fair housing program, B2B marketing team, and led the industry in PR share of voice.
Before joining Realtor.com, Mickey was Vice President of Global Marketing at eBay for 9 years, where he built the company’s CRM platform from the ground up and turned around global performance marketing to drive 5+ years of double-digit customer and lifetime value growth.
In addition to his eight years at eBay, Mickey brings extensive experience in marketing, CRM, product, and technology to Realtor.com from previous roles at Travelocity, Loyalty Lab, and 24 Hour Fitness.
Mickey earned a BS in Computer Science and BA in Economics from the University of Pennsylvania, and an MBA from the Haas School of Business at UC Berkeley.
