Naomi thrives at the intersection of creativity and strategy. As Senior Content Strategy Lead at Salesforce ANZ, she develops bold, high-impact content that cuts through the noise — whether it’s driving pipeline, shaping industry conversations, or creating keynote narratives for global stages.
Throughout her career, Naomi has been the spark behind ideas that matter. With an innate ability to spot market opportunities and create campaigns that grab attention, she excels at rallying teams to execute. Taking a strategy-first approach, Naomi ensures every campaign is tailored to its audience, built on clear objectives, and delivers measurable results.
Before joining Salesforce, Naomi led creative and content strategy at top-tier agencies, shaping marketing for brands like Meta, Goodman Group, and Chief Executive Women. She’s worked across global markets, leading integrated campaigns, thought leadership series, and social-first storytelling.
Naomi is also the creator of Nay Nay and Tinkertime, ABC Kids brands designed to spark curiosity in young minds, particularly encouraging girls in STEM. Fun fact: she also voiced Hootabelle on Giggle and Hoot (if you know, you know).
Passionate about gender equality and developing diverse teams, Naomi is dedicated to mentoring others and helping them find their voice. With warmth, energy, and a love for bold ideas, she brings marketing to life in ways that matter
