Prue is a passionate storyteller, marketer and leader with 15 + years’ experience.
Prue is the Head of Marketing, Customer Content & Channels at REA Group, Australia’s leading online property portal. In this role she combines her passion for people, property, partnerships, and insight-led marketing and is responsible for developing and executing the B2B marketing communications strategy – driving customer loyalty and commercial outcomes, alongside a team of superstars.
Prior to REA Group, Prue worked within the sport and entertainment industry on some of the world’s biggest stages, having started her career with the Australian Open, all thanks to her love of tennis! Prue also worked with a leading AFL Player Manager, in agency land delivering experiential marketing campaigns to an array of clients, and in 2010 joined the Victoria Racing Club, leading the Commercial Sponsorship team and travelling across the globe negotiating some of Australia’s most lucrative sponsorship deals.
Prue is an inspired and resilient leader who cares deeply about building strong cultures of collaboration whilst nurturing excellence.
Beyond work, you will find a sports obsessed family living as a multigenerational tribe, as she raises her own two young boys alongside her sisters two children with the support of her husband Matt, and her Mum. Prue is connected with the Mirabel Foundation as a volunteer and mentor and is passionate about their mission “every child deserves a childhood.” Life is never dull, just the way she likes it.
Prue holds a Bachelor of Commerce, majoring in Marketing and Sports Management from Deakin University.
