Rosemary is Senior Brand Manager of SNICKERS® at Mars Wrigley, the world’s largest confectionery manufacturer. As Senior Brand Manager, Rosemary is focused on recruiting younger consumers into the SNICKERS® portfolio and transforming the brand’s long-standing partnership with the NFL®.
Prior to her role on SNICKERS®, Rosemary had traditional brand management responsibilities for two of Mars Wrigley’s beloved heritage brands, MILKY WAY® and THREE MUSKETEERS®. In a previous marketing innovation role, she also launched a new mint for EXTRA® gum. Early on in her career at Mars Wrigley, Rosemary had the opportunity to gain cross-functional experience working in Human Resources and Sales, both of which expanded her perspective and helped propel her as a leader in the organization.
Before joining Mars Wrigley, Rosemary worked at global advertising agency, Ogilvy & Mather in New York. While there, she served as Account Supervisor for IBM and through her work on the “Smarter Planet” campaign, she saw first-hand the power of an iconic American brand.
Rosemary lives in Hoboken, New Jersey with her husband Alex and daughter Elli. Outside of work, she has a passion for Asian food, traveling and listening to new business podcasts. Rosemary received her MBA from Temple University and her BBA from The George Washington University.
