Victoria Heath is Chief Marketing Officer at SunLife, the UK market-leading Over 50’s Life Insurance brand. Vic is responsible for the end-to-end marketing and distribution of the SunLife product suite including Brand, Customer Acquisition, Existing Customer Management, Digital and Experience.
With over 20 years’ experience in Financial Services marketing within consumer focused B2C brands such as Tesco Bank, Virgin Money and Post Office, Vic has a broad knowledge of financial services including credit, insurance and retail banking and is passionate about the role financial services can play in supporting underserved consumers in achieving their financial goals. Vic is a highly commercial leader with a track record of delivering results.
A strong believer in the power of professional development Vic has been a member of the Chartered Institute of Marketing for over 20 years and a Chartered Marketer for 3. Vic was previously Chair of the CIM’s Appointments and Remuneration Committee and Chair of the CIM’s Benevolent Fund.
