Will has spent the majority of his career working in the media industry, and a large part of it at News UK, mainly working in the world of sport.
His current role sees him heading up the marketing team for News Broadcasting, looking after talkSPORT, Virgin Radio and Talk. It sees him working closely with top presenters Jeff Stelling, Alan Brazil, Jim White and Simon Jordan, Piers Morgan and not forgetting the legend that is Chris Evans. He also runs all
Major campaigns to support talkSPORT’s key sporting moments across International tournaments, the Premier League and big boxing fights.
A short stint away from News UK saw Will heading up the marketing team for the UK’s largest 5-a-side football company, Powerleague, driving various initiatives across Women’s football.
Prior to that Will worked in various roles for The Sun Sport marketing team. This included leading all major campaigns such as the World Cup in 2018 and the launch of Sun Bets. He also led all major talent relationships including Ian Wright, Alan Shearer and he signed Alex Scott for the business – probably a career highlight. He also managed the marketing plans for Dream Team, The Sun’s fantasy football game, driving player growth as well as launching the content arm of the site.
Away from his professional career, Will has a passion for sport, mainly football (he sadly supports Man United), and still plays squash regularly.
