Rahul Welde, EVP – Digital Transformation – Unilever

Rahul Welde is the Global VP Digital Transformation at Unilever.

In this role, he is responsible for driving digital transformation across brands and markets, addressing the significant opportunities that digital technology presents. The role involves multiples aspects including building capabilities across the digital spectrum – innovation, partnerships, tools, systems, processes, frameworks and training – to better engage with consumers externally while driving efficiencies internally.

Previously, Rahul was the Regional VP Media for Asia, Africa, Middle East, Turkey and Russia and has a deep understanding of those markets having played a pivotal role in driving digital in the region. He is a strong advocate of non-traditional thinking and a number of projects under his stewardship have received wide acclaim and recognition.

Rahul has been with Unilever since 1991 and has benefited from diverse exposure and challenging assignments across businesses and functions. Rahul has also been also actively involved in industry issues, awards, events and industry bodies including the World Federation of Advertisers (WFA) and Mobile Marketing Association (MMA).