Amanda is currently Director of Marketing at Saga Holidays. Prior to this she was at TUI UK & Ireland and led the Thomson to TUI rebrand. Amanda also held a range of senior marketing roles at TUI, including Head of Brand Marketing for Thomson and First Choice.
Prior to TUI, Amanda worked at British Airways Holidays as Partnership Promotions Manager and this involved media and creative management for campaigns with tourist boards and hotel partners. At Travelbag, a long haul tailor made travel expert, she managed weekly national press, radio, POS, shop events and emails. Amanda started her career on a graduate scheme at aia, which is a leading London based recruitment advertising agency.