Gemma Howells, Brand Portfolio Manager – Woolworths Australia

Gemma is currently Brand Portfolio Manager for Woolworths Supermarkets in Australia. Before this she was the Senior Brand Manager for Pedigree in the UK where she managed the wet dog food portfolio. Prior to this she worked for innocent drinks in a variety of marketing roles including working in Hamburg as part of a small startup team launching the brand in Germany.

As Kids Brand Manager, she secured a substantial increase in marketing budget to invest in a Back to School campaign. It delivered very strong results and won her Marketing Week’s 2009 Rising Star award.

She started her career on the graduate scheme at Cadburys gaining experience in both sales and marketing. Gemma has a degree in Management with German from Nottingham University. She is passionate about sport, travel and food and has embraced the beach lifestyle since moving to Sydney.