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Ritchie Mehta, Managing Director – The School of Marketing

Ritchie Mehta has forged a marketing career across a number of global institutions such as HSBC, RBS and Direct Line Group before deciding to become an entrepreneur and set up two businesses.

Today, he runs a division of a marketing agency, The Marketing Lounge Partnership CRM and Loyalty and Learn Et Al, an education company, both of which service FTSE 100 companies and leading education institutions. He is passionate about developing and implementing CRM strategies for organisations as well as helping others to achieve their potential and often works with young people to help them find their path.

He is a Fellow in Marketing at the Cambridge Judge Business School, a Business Lecturer at Pearson Business School and on the Editorial Board of the Journal of Financial Services Marketing. He holds a BSc (Hons) from Manchester, MA (Hons) from Edinburgh, MPhil from Cambridge and MBA from Warwick.

In his spare time he loves to travel, rock climb and spend time with his closest friends and family.

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