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Sophia Wetherell, Brand Planning Industry ManagerGoogle

Sophia is currently the Brand Planning Industry Manager for Google. Previous to this she was Director of Corporate Development, working in the New York office for M&C Saatchi. Previous to this she was International Development Director for M&C Saatchi, reporting in to the Global CEO, Moray MacLennan, helping direct and grow M&C Saatchi Worldwide’s international capabilities and clients. Prior to her international role Sophia worked her way up through the ranks in account management, looking after some of the agency’s most important clients; Change4Life, RBS, NatWest, the Home Office and some of their key pro bono clients such as Beat Bullying. Before working with M&C Saatchi she was a graduate trainee at Loewe, working on the Innocent and Johnson&Johnson accounts.

Alongside the day-job she works with the Haberdasher’s helping bring first rate education to under-privileged children, something she is truly passionate about. She also works with Heather Jackson, CEO of An Inspirational Journey, campaigning for improving equality standards at board level & training promising young women. She graduated from Edinburgh with an MA in English Literature in 2006.

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