The Marketing Academy launches its first alumni programme in partnership with Royal Mail MarketReach

The Marketing Academy today announces the launch of its first alumni programme with Royal Mail MarketReach as its official partner. The aim of the alumni programme is to deliver continued leadership learning and development to the 150 graduates of The Marketing Academy’s scholarship series.

The Marketing Academy’s scholarship programme is unique. It provides a free, year-long leadership programme to the UK’s next generation of marketing and business leaders. Since The Marketing Academy launched in 2010 almost 150 scholars have graduated to become alumni and are now in increasingly senior roles across the industry. 

The alumni programme will provide scholars with year-round learning events from inspirational speakers and bespoke marketing leadership knowledge, social events for networking and access to insight and development opportunities.

As the official partner of the alumni programme, Royal Mail MarketReach joins other organisations that support The Marketing Academy including Microsoft, Mondelez, British Gas, Lloyds Banking Group, ITV and Adobe. All of the partner businesses believe in the importance of developing strong leadership skills in the rising stars of marketing and business.

Royal Mail MarketReach, the UK’s third largest media owner, is committed to enhancing the expertise in direct marketing and understands the importance of developing leadership talent in marketers. Through its partnership with The Marketing Academy’s Alumni programme, Royal Mail MarketReach will promote marketing excellence and influencing the future of business leadership.

Sherilyn Shackell, Founder of The Marketing Academy said: “I’m absolutely delighted that Royal Mail MarketReach is supporting The Marketing Academy’s new Alumni Programme.  The support of MarketReach highlights their belief in developing strong marketing leaders and how important this is for business. With their help we are able to continue the development of strong marketing leaders across the UK.”

Jonathan Harman, CEO of MarketReach says: “Royal Mail Marketreach is proud to support The Marketing Academy and its alumni programme. The role of marketing has never been more important for business and we look forward to working closely with The Marketing Academy and their graduates to help support the marketing leaders of the future.”

The Marketing Academy and Royal Mail MarketReach will launch the new alumni programme at an event on the roof of Global, The Media & Entertainment Group in Leicester Square, London in the evening of 3rd September 2015.

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The Scholarship – a 9 month, free, part time program for 30 of the UK’s fastest rising stars in Marketing, Advertising, Media and Communications.

The Fellowship – Equips CMOs and Marketing Directors with the tools, knowledge and insight to make the move onto Boards and into General Management / MD / CEO roles.

12 month full paid Marketing Apprenticeship for young adults who because of challenging backgrounds, lack qualifications or poor life choices are normally overlooked for this kind of work experience