The Marketing Academy has opened nominations for the 2023 UK intake of its world class Scholarship Program.

This annual development Program gives high-potential leadership talent from within Marketing, Media and Advertising the insight, skills, and knowledge to lead the businesses of tomorrow, and is recognised by the industry as one of the most prestigious and impactful development programs available. The Scholarship Program, which enables Scholars to access an enviable line up of C suite Mentors & Executive Coaches in addition to residential ‘Boot Camps’ is free, part time and will run between May 2023 and January 2024.

The 30 Scholarship places are highly sought after. Each year thousands of people within marketing, advertising, media and communications compete for a place on the programs in UK, USA and Australia.

To be eligible for the Scholarship Program nominees must be employed on a permanent basis or run their own business. They must have between 8-18 years’ experience, hold a leadership role in their company, and be highly ambitious to further their career in marketing leadership. It takes just a couple of minutes to nominate someone, which you can do here:

Sherilyn Shackell, Founder and Global CEO said: “We are very excited to open nominations in the UK for what will be the 25th Scholarship cohort appointed globally. And for the first time we have increased the top end of the selection criteria in the UK to 18 years’ experience. Our industry deserves the very best leadership talent and the considerable investment made by our Mentors, Coaches, Speaker Faculty and Partners each year will continue to enable our Scholars to step into Board rooms, now and in the future.”

The Marketing Academy is a not for profit and supported exclusively by sponsorship from the industry enabling selection to the programs to be merit based and free to attend. This year the UK Scholarship is sponsored by long term partners Salesforce, PHD, Accenture Song, KFC UK & Ireland, BT, ITV and Mars Wrigley. Since The Marketing Academy opened its doors in the UK over twelve years ago over 800 leaders around the world have graduated from what many describe as ‘life changing’ programs.

“There are no end of brilliant training courses and development programs in our industry, but there are none that are even close to comparable to what The Marketing Academy delivers. Put simply: the Academy unlocked a new level of self-awareness and influence that I never thought I was capable of. My imposter syndrome is banished and I have a kinder, more holistic conception of what ‘success’ means in our modern commercial landscape. It remains one of the greatest privileges of my life to have shared, and continue to share, my learning experiences with the vibrant Alumni community after graduation. The ability to pick up the phone to anyone in the Alumni network and ask for help without judgment is like nothing I have experienced before. So, do your top talent a favour and nominate them now – you will not be sorry.” 2020 Scholar

“The Marketing Academy was a game changer for me allowing me to better understand who I am, how I show up but more importantly how the experiences I’ve had in life have shaped who I am as a leader. Which in my Co-CEO role has allowed me lean into vulnerability to have incredible relationships with our people. The theory aside, TMA gives you a handpicked community who are all on the same journey, it’s very rare to be given a collective of people who no matter the ask or time of day or are there to pick you up, bounce things off or simply celebrate with you. If you get the opportunity to be part of this, take it quick.” 2021 Scholar

Graduates of all programs are supported by ongoing Alumni Programs which are supplemented by The Marketing Academy Virtual Campus, a 12-month program of lectures, masterclasses and workshops exclusively for The Marketing Academy community and sponsors.

The deadline for nominations is 17th February 2023.


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The Scholarship – a 9 month, free, part time program for 30 of the UK’s fastest rising stars in Marketing, Advertising, Media and Communications.

The Fellowship – Equips CMOs and Marketing Directors with the tools, knowledge and insight to make the move onto Boards and into General Management / MD / CEO roles.

12 month full paid Marketing Apprenticeship for young adults who because of challenging backgrounds, lack qualifications or poor life choices are normally overlooked for this kind of work experience