THE MARKETING ACADEMY STRENGTHENS ITS TEAM

  • Oli Barrett MBE joins as International Development Director
  • Daryl Fielding is appointed to lead The Marketing Academy Foundation
  • Leonie Paris becomes Head of Events of Community
  • Kathryn Marriott appointed Chairman of the Alumni

Opened in the UK in 2010 and Australia in 2014 The Marketing Academy (TMA) is a non-profit, voluntary organisation which focuses on the development of leadership capability in talented marketers from the Marketing, Media, Advertising and Communications industries via its much coveted Scholarship and Fellowship Programmes.

In support of ambitious expansion plans The Marketing Academy has bolstered its team with 4 new appointments.

Oli Barrett MBE is no stranger to TMA having been a regular at the Scholarship ‘boot camps’ in the UK for many years. In the newly created role of International Development Director Oli will support, promote & develop TMA’s activities around the world including new programmes planned in the USA, Middle East  and Asia. He is a Co Founder of Start up Britain and also co-founded social enterprise agency Cospa, Tenner (the UK’s largest schools enterprise challenge) and SpeedNetwork the Globe.

In her role heading up the TMA’s newly formed charitable foundation Daryl Fielding brings with her in depth knowledge from working in companies such as Vodafone, Mondelez and Ogilvy in addition to NED and charity trustee experience. Her role will be to develop the Marketing Academy’s Apprenticeship Programme and build a platform to provide young people with access to a career in marketing, media or advertising. The new foundation will launch in Q1 2017.

As Head of Events and Community Leonie Paris will manage TMA learning events across all of its programmes, lectures, ‘boot camps’ and masterclasses supporting the Academys stellar line up of speakers & mentors. She is a seasoned events organiser working most recently with Unilever and formerly with D&AD.

An Alumni of the Scholarship Programme Kathryn Marriott is Head of Commercial Marketing at Global, the Media and Entertainment Group and has been appointed as the first Chairman of the Alumni in a voluntary capacity. She will head up a newly formed Alumni Council to oversee a programme of activities designed for the 268 Alumni of the Scholarship Programme. The Council includes Claire Hollands of AMV BBDO, Ross Farquhar of 101 London, Selina Sykes of Unilever, Grace Letley of Vizeum, Liz Le Breton of BBC, Simon McEvoy of Three Point Zero, Emma Padwick of Global and Neil Searle of British Gas

Founder & CEO of The Marketing Academy, Sherilyn Shackell said “I’m delighted to confirm that our team has been joined by such amazing people.  They bring a wealth of experience and share our passion for developing talent within the industry. Their contribution will transform our ability to develop our existing programmes and enable the growth of The Marketing Academy globally.”

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The Scholarship – a 9 month, free, part time program for 30 of the UK’s fastest rising stars in Marketing, Advertising, Media and Communications.

The Fellowship – Equips CMOs and Marketing Directors with the tools, knowledge and insight to make the move onto Boards and into General Management / MD / CEO roles.

12 month full paid Marketing Apprenticeship for young adults who because of challenging backgrounds, lack qualifications or poor life choices are normally overlooked for this kind of work experience