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Debbie Wine, Chief Marketing Officer, Australia and New Zealand at Zip Co

Debbie is currently Chief Marketing Officer, Australia and New Zealand at Zip Co.

Her career spans across the entire financial services value chain and has previously held executive roles at CBA where she led Strategy & Operations, Data and Decision Science, Product Management and Loyalty Marketing functions. The prior 10 years were in Marketing roles (agency and client side), specialising in building relationships with customers and establishing and running loyalty programs.

Debbie brings a commercially valuable combination of turning businesses around and driving results with precision focus and vision; and a passion for growth and building customer relationships, leveraging data and insights to inform strategy.

She is a passionate customer advocate and known as a transformational and authentic leader. This is borne out of leading cross-functional high performing teams, and forging strong relationships. Debbie is highly commercial, transforming the thinking and strategy in various businesses through a data-driven and analytical approach. Leading cultural change and rebranding of teams multiple times; customer-strategy focused – business growth starts with a customer problem to solve.

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The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.