“The Marketing Academy Scholarship is literally life changing” Scholar Alumni
Our Australia Scholarship programme is sponsored by:
About The Programme
There are many development programmes which will teach you to be a better marketer and many more that can tell you how to become a better leader. We deliver the only programme that will also show you why.
Our FREE scholarship programme focuses on our 4P’s development modules;
Personal Development: Become an extraordinary human being
People Development: Become an inspirational leader
Professional Development: Become an exceptional marketer
Purpose: Become a change maker
A free, highly selective, 15 day learning programme delivered over 9 months for 30 carefully selected delegates. Packed full of money can’t buy experiences and best in class content this unique development programme has been designed to include a powerful combination of mentoring, coaching and lectures delivered by some of the top CEOs, CMOs and business leaders from Australia and the rest of the world. Between March 2021 and November 2021 the delegates will experience;
One to One Mentoring
Each scholar meets with up to 8 of Australia’s most experienced and inspirational marketing leaders. We have a team of over 40 leading CEOs, CMOs & Directors from Marketing, Media & Advertising who each have committed their time to The Marketing Academy as a ‘Mentor’.
Executive Coaching
9 months input from one of a team of 30 professional Executive Coaches. The coaching element of the programme provides the delegates with a critical sounding board, plus challenges and facilitates their thinking and development.
Residential Boot Camps*
3 fully immersive ‘Boot Camps’ where delegates share learning, insight and experiences. The first is a 5 day Boot Camp in March 2021 followed by 2 days in July and a 2 day in November where, in addition to a full induction, inspiration speakers, workshops and learning sessions, the delegates undergo an intense leadership development programme.
Boot Camp 1 – 22 March – 26 March 2021
Boot Camp 2 – 22nd & 23rd July 2021
Boot Camp 3 – 15th & 16th November 2021
The Lectures
The golden opportunity to attend 4 Lectures on each of the 4 P learning modules; Personal Development, People Development, Professional Development and Purpose. Each Lecture is hosted by international speakers, world leading organisations and subject matter experts.
Nominations for 2021 open soon. Please email emma.beaumont@themarketingacademy.org to be notified as soon as nominations are open.
Here’s a full guide to the desired criteria…
Want to be nominated or have someone in mind for the Scholarship Programme? Here’s a guide to the desired criteria…
- Ideally between 10 and 20 years in a marketing or agency role
- Already in a leadership role or position of significant influence
- Working for current employer for 12 months or more
- Highly ambitious to further career in marketing leadership, aspiring to board roles
- Demonstrates commitment to career with evidence of results and achievements
- Interests in charitable, social, cultural, creative or sporting endeavours
- Commitment to broadening horizons, such as world travel and further education
- High emotional intelligence
- Naturally driven to succeed
- Employed on a full-time (not freelance) basis in Australia with no risk of resignation, redundancy or termination during 2020
Nominations for 2021 open soon. Please email emma.beaumont@themarketingacademy.org to be notified as soon as the programme is open.
How to get on the Programme
The programme is free but highly selective so firstly we ask senior business leaders working within Marketing, Media and Advertising to nominate the best of their emerging leaders for a place on the programme. All ‘nominees’ then receive an ‘Invitation to Apply’ which includes essential information about the process.
Applicants are selected via a 3 stage application process and must include submission of:
Stage One – The Application
- CV
- Employer’s endorsement form
- 2 minute ‘Showcase Me’ – a digital piece demonstrating why they should be selected
Application submission deadline:
18th December 2020
Stage Two – The Pitch
- Following Stage 1 successful applicants will be invited to make a 10 minute ‘pitch’ followed by 15 minute Q & A. The pitch meetings will be face to face or via Skype/phone
Pitch interviews will be held between 8th – 19th February 2021.
Stage Three – The Panel
Successful applicants will be invited to a face-to-face interview with a selection panel of Marketing and HR Professionals.
Panel interviews will be held between 1st – 12th March 2021.
Final Decisions – 15th March 2021
Throughout the selection process applicants will be assessed against a full range of competencies, desired characteristics, interpersonal skills and appetite for the programme
Academy People
Featured Scholar
Michael McKeown, Marketing Manager – Carlton & United Breweries
Currently employed as Marketing Manager at Carlton & United Breweries, Michael has spent the past 4.5 years managing a number of iconic Australian brands. Working…
Featured Coach
Emma McQueen
Emma McQueen is an Executive Coach who works with leaders to inspire, encourage and empower their teams. What does it take to be a great…
