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Jude Batrac, National Trade Marketing Manager, News Corp Australia

Jude empowers and enables others to succeed. She is a people connector and storyteller at heart, believing that strong, collaborative relationships deliver results.

Jude gravitates towards people whether she is brainstorming ideas with her team, facilitating networking events, engaging stakeholders or teaching public speaking. No matter what, her commitment is unchanged: combining the strengths of diverse groups of individuals to deliver sustainable, impactful outcomes.

Her 15+ year career in marketing and sales spans diverse sectors and is defined by her obsession with understanding audiences. Currently she is responsible for the B2B marketing of News Corp Australia’s national brands, products and verticals. Jude’s passion for people makes her a standout in stakeholder collaboration and in driving results across the complex organisational ecosystem. Prior to that, she worked for best-in-class brands including Merivale, Southern Cross Austereo and the Sydney Opera House.

Jude was in the top 10% of her degree as well as coming first (internationally) in Ritson’s Marketing Mini MBA. Proudest career moments include building a high performing business development team at Merivale, transforming their partnership model via their first Mardi-Gras brand activation and the rollout of the national eDM program at News Corp. Above all, her greatest campaign to date has been raising her 9 month old daughter Quinn.

Jude’s love for people goes far beyond work – she is the founder and facilitator of a networking initiative called Table of Thought (roundtables for professionals to have candid discussions to drive their career), she is a fully accredited Executive Coach and lectures pro-bono at various learning institutes.

Everything Jude does links back to her purpose: empowering and enabling the success of others.

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The Marketing Academy Australia acknowledges and pays respect to the past, present and future Traditional Custodians and Elders of this nation and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.