A highly experienced Chief Customer Officer & Chief Marketing Officer with a proven track record in creating material value for businesses through better meeting customer needs and transforming business value chains.
Experience gained through more than 20 years of building successful teams in a variety of sectors creating and implementing both marketing, digital and broader corporate strategies to drive business value spanning integrated marketing strategy & delivery, business strategy development and implementation, brand strategy, product and service innovation, customer experience and CRM strategy and delivery and consumer insights and segmentation.