Anita is currently International Sales & Marketing Manager for Fever Tree. Previous to this she was Marketing Manager at Global Ethics and Marketing Manager at Green & Black’s. Anita has recently been awarded a number of industry accolades including featuring in the top 10 of the ‘Next generation Power 100’ in Marketing. Her current role encompasses many of her passions including brand positioning work, NPD and leading global PR. Anita is also accountable for supporting the launch of the brand into new markets. Previous to her move into global she looked after the gift and Easter portfolios for the UK where her focus was specifically on packing reduction and redesign as well as launching an online gift service. Prior to working at Green & Black’s she was an ABM at Sodexo where she worked on restaurant branding offers for corporate clients.