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Gina Head, Brand Director CELEBRATIONS – MARS WRIGLEY CONFECTIONARY

Gina Head is the Brand Director for MARS CELEBRATIONS. Responsible for the P&L and growth agenda for the UKs most loved chocolate box.
With a proven track record of P&L transformation Gina has been employed by MARS Inc for the last 8 years. Shortly after joining she was identified for a Fast Track development programme after successfully launching two new innovations to the UK market. Gina was subsequently promoted to Senior Brand Manager for the WHISKAS brand in the UK delivering a full P&L turnaround and two consecutive years of profitable growth before being promoted to the European WHISKAS team where she did the same across a complex matrix of 38 countries.

Gina’s authentic leadership style couples her curiosity with a passion for people. She is a Mars Recruitment Ambassador, a mental health first aider and a marketing mentor at Mars.

Passionate about self-development Gina has a CIM Postgraduate Diploma in Marketing and is a recent graduate of the Magpie Leadership course. Gina also has a further seven years broad marketing experience across consumer technology, financial services, retail and the fitness industries.
Outside of her work, Gina is a board member of a local children’s mental health charity and a mentor for the social impact organisation Women Ahead. She is also a proud wife and mother, football and rugby fan and loves to travel. Originally a long distance runner she can now be found pounding the pavements in her new sport of long distance pram pushing.