Tamsin Boardman, Head of Digital Brand – Sainsbury’s

Tamsin is currently Head of Digital Brand at Sainsbury’s. Previously she was Digital Marketing Manager at Sainsbury’s where she evolved the brand promise of ‘Live Well for Less’ within digital channels. She also worked in an innovation and brand strategy role at Sainsbury’s, across their own brand portfolio worth over £0.5bm, and previously at Kerry Foods across the UK and Irish branded portfolio.

She is passionate about strategic thinking, driving clarity of the issue and objectives, building cross functional relationships and taking a pragmatic approach to project delivery, leveraging relationships to build effective teams that are motivated to deliver.

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